tag:blogger.com,1999:blog-1282140921851003304.post629875440825111700..comments2023-10-19T08:07:01.709-04:00Comments on drinkdrank: The State of Beer (As I See It)Craighttp://www.blogger.com/profile/14129472719929268755noreply@blogger.comBlogger17125tag:blogger.com,1999:blog-1282140921851003304.post-85848718737356284712014-08-04T13:27:54.129-04:002014-08-04T13:27:54.129-04:00Nothing is wrong with that. In fact most beer has ...Nothing is wrong with that. In fact most beer has a freshness date on it—even Budweiser. What's wrong is promoting the beer as something special, and charging more for it. Shouldn't all beer be brewed with the intention of it being drank within a certain amount of time. If the beer isn't bought by its expiration date it should be pulled from the shelves. They do that with cereal and hot dogs, too. Isn't that just quality control? Whatever it is, its definitely not worth a 40 or 50% mark up.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-41624293312371424162014-08-04T13:12:49.775-04:002014-08-04T13:12:49.775-04:00By that logic less knowledgeable or less experienc...By that logic less knowledgeable or less experienced brewers should charge less for their beer. That obviously isn't going to happen. Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-83008702031604598662014-08-03T22:51:49.939-04:002014-08-03T22:51:49.939-04:00When you start paying for employees, equipment, in...When you start paying for employees, equipment, ingredients, barrels, and rent on the space that you're storing the barrels for upwards of 18 months, then you can charge as little as you want for that finished product. The ingredients may cost 5 dollars, but having the knowledge and skill on how to turn that into delicious beer is the added cost.Mattnoreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-76544007756381897692014-08-03T22:45:02.835-04:002014-08-03T22:45:02.835-04:00There's definitely some gimmicks out there, li...There's definitely some gimmicks out there, like releasing the beer to coincide with an album/movie release, but I don't think Enjoy By is one of them. What's wrong with printing the freshness date in bold letters on your label? Mattnoreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-14442067660605056552014-08-01T13:12:11.603-04:002014-08-01T13:12:11.603-04:00I'm not sure what that means.I'm not sure what that means.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-58916082561816611452014-08-01T11:40:55.688-04:002014-08-01T11:40:55.688-04:00Grow hops instead. Let the brewers deal with the r...Grow hops instead. Let the brewers deal with the retail.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-26992121952084170652014-07-30T13:39:23.152-04:002014-07-30T13:39:23.152-04:00But, I'm not the one falling for the red herri...But, I'm not the one falling for the red herring. <br /><br />I assume from your tone that you own a nano? If you don't think that Big Craft is going to become an issue for small breweries within the next 5 to 10 years, then it's you who has the issue that you don't want to deal with. <br /><br />You're right, taste is subjective. Bottling 5 dollars worth of beer and selling it for $50 as limited-edition, barrel-aged, extreme, collaboration brew is not.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-71850206955354948232014-07-30T13:38:26.538-04:002014-07-30T13:38:26.538-04:00You despise the idea behind a Stone marketing gimm...You despise the idea behind a Stone marketing gimmick, but you don't think their marketing is disingenuous? Why not just make a great DIPA without the added gimmick? Further more isn't the idea behind an extra strong, extra hoppy IPA a bit of a gimmick in and of itself?<br /><br />Making beer people want to drink is one thing, but gimmicks usually have very little to do with the beer themselves. Go ahead make a pumpkin beer, just don’t expect that I, personally, will buy it because you’re releasing it in conjunction with a new Smashing Pumpkins album—especially if that tacks two or three more dollars on per bottle.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-71994725091442631512014-07-30T13:00:32.316-04:002014-07-30T13:00:32.316-04:00Expansion is not the goal. For some, yes. I'm ...Expansion is not the goal. For some, yes. I'm not out to "rule" the world like Walmart, maybe I just want to open a business and make just enough cash to live a decent life. If I make a let's say, 100 grand a year, I fine with that and I have no need to do anything else, I have found my niche. There are many nano breweries like this. When anyone uses the word "red herring" it just means you have tossed off an issue that you don't want to address. Pretty soon you have quite a few red herrings and your view is lacking. Also taste is SUBJECTIVE !!!!! If people could just get that through their thick skulls.Jay Martinnoreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-89009775028718201762014-07-30T12:37:10.170-04:002014-07-30T12:37:10.170-04:00I guess I have this hope that customers' palat...I guess I have this hope that customers' palates will improve and bad beer will take care of itself... but that doesn't seem likely. People are great at tricking themselves into liking trendy things.<br /><br />Harsh criticism of Stone, though! They're not necessarily my favorite brewery, but I hardly think they're disingenuous in their marketing. Enjoy By is definitely a gimmick and I despise the idea behind it, but damn it's a delicious DIPA.<br /><br />I also don't think we can fault breweries for participating in flavor trends. I've heard plenty of new breweries open declaring that they'll never make a Pumpkin Beer or even an IPA... and then less than a year goes by and they realize it's better to 1) meet customer demand, and 2) make money.<br /><br />Finally, I imagine that the bar will be higher and higher for becoming a regional brewery. At the same time, customers will continue to develop their affinity for "my local" and smaller breweries will hopefully find that sweet spot of profitably supplying their town and surrounding areas.<br /><br />I think I'll stop writing now.Mattnoreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-28002438949158371732014-07-29T20:37:00.673-04:002014-07-29T20:37:00.673-04:00Or "think" they are supposed to say it.Or "think" they are supposed to say it.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-15949443650455047872014-07-29T15:46:39.926-04:002014-07-29T15:46:39.926-04:00Excellent commentary. I believe that a lot of the ...Excellent commentary. I believe that a lot of the points you make revolve around the deeper issue of the negative side of the "craft" beer movement. Overpriced beer. Hype. Overcrowded shelf space (often with old beer). The rate of brewery openings (it seems like every 20-something's dream is to open a brewery now right?). Hidden agendas behind marketing tactics. Beer snobs. Etc.<br /><br />It'll be interesting to see how everything plays out over the next couple of years. I'm not old enough (29) to have experienced what happened in the 1990's, but I've read a lot about it and opened my ears when people have talked about it. You can certainly draw some parallels between now and then.<br /><br />Steve Anonymoushttps://www.blogger.com/profile/15729482875235652688noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-52643226495715501842014-07-29T14:14:36.912-04:002014-07-29T14:14:36.912-04:00Yeah, yeah, yeah...I fixed it.Yeah, yeah, yeah...I fixed it.Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-34681211072845366582014-07-29T14:08:15.748-04:002014-07-29T14:08:15.748-04:00You know, I hear that a lot. To be honest though, ...You know, I hear that a lot. To be honest though, it sounds to me like people say that because they are supposed to say that. Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-83780787610764365392014-07-29T13:20:59.591-04:002014-07-29T13:20:59.591-04:00*like*
But no, expansion isn't always the goal...*like*<br />But no, expansion isn't always the goal - at least, it shouldn't be. Sometimes the goal is the craft, the enjoyment and the making-a-living. But perhaps that's just a European attitude?BryanBhttps://www.blogger.com/profile/03550482701819539081noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-11961499145745834252014-07-29T12:02:04.026-04:002014-07-29T12:02:04.026-04:00Sure!Sure!Craighttps://www.blogger.com/profile/00374706510870731159noreply@blogger.comtag:blogger.com,1999:blog-1282140921851003304.post-26040503088461975642014-07-29T11:31:35.804-04:002014-07-29T11:31:35.804-04:00May I please republish this on our blog at blog.be...May I please republish this on our blog at blog.beerploma.com?Anonymoushttps://www.blogger.com/profile/10113133254635344917noreply@blogger.com